Startup Partnerships

We are transforming insurance by partnering with exceptional start-ups and leveraging our industry expertise, proprietary data and access to customers. With our trusted brand and global reach, we will help you enhance your idea and accelerate its adoption.

Partnership focus areas

Future of Mobility

Technologies and services powering the future of mobility, including connected car, autonomous vehicle and drone solutions

Data & Analytics

New data sources, analytics solutions and algos, enabling novel ways of identifying and analysing risks

Innovative distribution models

Emerging models aimed at addressing the needs of underserved customer segments

Customer engagement and personalisation

Concepts aimed at increasing customer engagement and enabling personalisation of services

Our partnership services

Incubation

If you have an idea, we have the tools to help you create something truly disruptive.

Co-creation

Could access to some of our assets propel your business forward? Explore co-creation opportunities with us.

Piloting

You have an exciting new product, we have the customers. Let’s make it happen.

Acceleration

We can help your business develop with support from our brilliant accelerator partners.

Investment

If you have strong IP, are getting early traction but need investment to grow, our Ventures team can support you.

Incubation

Co-creation

Piloting

Acceleration

Investment

If you have an idea, we have the tools to help you create something truly disruptive.

Could access to some of our assets propel your business forward? Explore co-creation opportunities with us.

You have an exciting new product, we have the customers. Let’s make it happen.

We can help your business develop with support from our brilliant accelerator partners.

If you have strong IP, are getting early traction but need investment to grow, our Ventures team can support you.

Our business expertise

As a global insurance company, we have expertise spread across the world across a number of key functions that can help support a StartUp’s journey. Our key areas of expertise are:

Actuarial and underwriting

Understanding the various risks facing individual and commercial customers and setting the price for each of our insurance products.

Proposition development, sales and distribution

Our teams across the world develop new products and services and package them up in a way that works for customers.

Asset management

Our asset management arm Aviva Investors is a global asset manager with expertise in real estate, fixed income, equity, multi-asset and alternative investments.

Marketing

Our marketing team has experience in engaging with customers across the world, including through digital channels.

Legal and regulatory

Our trained and qualified solicitors, chartered company secretaries and legal advisors as well as political and regulatory experts provide specialised advice and support in everything from mergers and acquisitions and managing the employee share schemes to influencing and complying with new legislation.

Finance

Our financial experts analyse complex financial data and use that insight to offer professional advice, to develop our policies and procedures and to improve the way we do things.

Innovation leadership team

Serge Taborin

Global Digital Innovation Director

As Global Digital Innovation Director Serge leads the programme to identify, develop and integrate new digital concepts globally across Aviva. Prior to joining Aviva, he was co-founder and CEO of Q App, a mobile ordering and payments platform. Before that, Serge worked in a variety of senior consulting, corporate and startup roles, including as MD of Archant Digital Ventures and Group Strategy Director at the sports digital specialist Perform, where he was part of the senior management team that grew the company to a $1bn IPO over 5 years. Serge holds a Masters degree in Engineering from Oxford University and an MBA from INSEAD.

Paul Heybourne

Head of Innovation Operations

Paul is Head of Innovation Operations for the Aviva Group and manages a portfolio of innovation activity out of the London Digital Garage, including leading Connected Vehicle activity. Paul has over 20 years experience working in both the Operational Business and IT & Change Delivery environments of multiple insurance companies. He has delivered Insurance Telematics solutions, the digitisation of traditionally traded insurance products and Enterprise Smartphone Apps. Paul has initiated Aviva’s engagement with the external Technology Start Up and entrepreneur community and was awarded the Digital Leader of the Year in 2016 by Insurance Post Magazine.

Anthony Beilin

Global Head of Start-up Innovation

Anthony is Global Head of Start-up Innovation for Aviva Group and is responsible for identifying, validating and integrating emerging technologies and concepts into the organisation amongst a wider portfolio of innovation activities. Prior to joining Aviva, Anthony was Founder & COO of unBound Media, a digital content business he ran globally until its eventual exit in 2016 to SMG. Previous to that Anthony has worked in a variety of roles within the start-up ecosystem with a specific focus on product development and scouting in Israel, Asia, the US and the UK.

Elie Shuggi

Global Head of Start Up Delivery

As Global Head of Start Up Delivery, Elie works with the Start Up and Innovation community to identify emerging businesses, technologies and operating models that can deliver material results for Aviva. A technology orientated GM, Elie has a strategic, commercial and execution focussed background having previously worked for eBay, RBS and Arthur Andersen. He was also the Founder and CEO of Loocl, a hyper-local deals marketplace which was launched and acquired in under three years. Elie has a first class honours degree in Computing Science with a sub major in International Management. He is also an active Start Up Advisor and member of Mensa.